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Coca Cola Light Workshop « IT’S ABOUT TIME

 

Coca Cola Light Workshop
28.10.2009
16:15

Following the “Gosta de ti” national campaign, where people were encouraged to hand over old and used items in exchange for a can of Coca Cola Light for the purpose of “rejuvenated design products” by established Portuguese designers, a workshop was held on 22 October at the Lounging Space for first year design students.

The Workshop was organised by EXD and coordinated by designers, Hugo Tornelo, Susana Antonio and Pedro Sottomayor. Based on the “Gosta de ti” exhibition at the Lounging Space, 35 students from product design, fashion design, interior design and communication design were invited to work on recycling a range of objects from clothing items to bags and boxes. Items were selected from the impressive “Gosta de ti” country wide collection.

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The first part of the workshop was a briefing session of the Coca Cola Light brand and the second part involved the development of the proposals. The importance of design and recycling resonated throughout the workshop session. Notable points for young designers.

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