MOID . My Own IDea, is a project that aims to turn a city visit into a shared experience. It’s a map that is constantly updated, where you’ll have the opportunity to create your own personal guide of the cities where you live, or that you visit. A map-sharing network that transforms the city into a dynamic and unique space.

The challenge was launched: get out, go through your city and create your personal guide of Lisbon by picking a time of the day – MORNING (blue), AFTERNOON (red), NIGHT (black) and selecting themes – TASTE (square), GET (asterisk), ENJOY (rhombus), CLICK (triangle), LISTEN (hexagon) and FIND (inverted pentagon).

The understanding of the dynamics created in urban areas is one of the biggest urban challenges. More than an overlap of functions and locations, the city is a sum of the actions of its “users”. This project aims to study city mutations through the eyes of the ones that cross each city, every day: MOID is your map, your city, your identity!