(in)útil
Flúor


Exhibition/ Video Instalation


Flúor is a design and branding company founded in 2000. It poses the question: What is useful, what is useless? Philosophical and social considerations on the concepts of necessity, consumerism and production are the reference when looking for an answer and raising new questions on design practice. To what extent can the designer’s role absorb from reflections and use them as a precursor in his/her work? In this context, it is asked of the designer to stimulate comprehensive reflections, which assume collaboration and promote design culture.